Promoting a brand or selling on Facebook by creating a Fan Page has been widely done.
Not infrequently people also get success through this marketing channel.
Well, if you intend to start a business, this could be a good place for you besides Instagram.
Come on, see How to Create a Facebook Business Page on this platform with millions of users!
How to Create a Facebook Fan Page
Fan Page Access
According to Sprout Social, you must have a Facebook profile before creating a Fan Page.
So, make sure your profile is ready beforehand, okay?
When your profile is ready, you can choose to create a separate Fan Page or convert your account to a Fan Page.
To start creating a Fan Page on Facebook, of course, you must first open a special page by typing Facebook.com/pages.
This is a special page for Facebook users who want to create a Fan Page.
When the page is displayed, what you will see is something like the image below.
Just click “Create New Page”.
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Fill in the basic information of the Fan Page
Facebook will ask you to enter some basic information for your Fan Page.
First, enter your desired Page name in the “Page Name” field.
Then, select your business category.
With this category, people will more easily understand what products or services are offered.
Both information is mandatory.
Well, there is also a column that is not required to be filled, namely the description column.
However, it would be much better if this column was also filled in briefly and concisely.
Once all the fields are filled in, you can click the “Create Page” button.
Post photos and covers
Actually, at this stage your Fan Page is ready.
However, it still looks empty and unattractive.
How to Make a Fan Page on Facebook interesting is to put a photo for the profile and cover (cover photo).
Once clicked, just scroll down to see the menu to enter important photos for your Fan Page, namely, profile and cover photos.
For example, as shown below.
You are free to choose any photos that are suitable and can describe your business, yes.
Facebook recommends a size of 170 x 170 pixels for profile photos and 820 x 312 pixels for covers to make them look great on PCs and smartphones.
The cover photo can be positioned and you can preview it on the right.
There is a “Desktop Preview” which describes how visitors will see your Fan Page.
If you are satisfied with the result, click “Save”.
Add complete information and fill in the Fan Page
The last stage in making a Fan Page is to complete the required additional information.
A complete profile will make it easier for you to create ads and increase engagement.
So, complete all the parts as best you can.
Then, what you have to do next is fill out promotional content on your Fan Page.
So, you already understand, right, how to create a Fan Page on Facebook?
Continue to grow your Fan Page and reach the level of success you want, yes.